Brand design

Hydra

Brand Design

2024 - 2025

Logos for a tech startup summarised.
Hydra Software OSS is a start-up in the tech industry. In 2024, I designed their branding, which mainly consists of the logo, brand identity colors, and website. The company was founded by three friends, which is why I wanted to incorporate three elements. The design had to be minimalistic to create a lasting and timeless impression. It also needed to be highly adaptable, as the start-up's concept could still change in the early stages. The website needed to give the start-up a modern yet friendly and accessible feel. I wanted to convey a sense of futurism, which is why I incorporated graphic elements. I also used illustrations and interactive elements in some areas to offer visitors an informative and entertaining user experience.
A colour palette used for the brand design of Hydra OSS.
A summary of all the fonts used for the brand design of Hydra OSS.
Mockup showing different wireframes for the website of a tech startup.
An illustrations showing the influence of different softwares into the startup.